12 Sep 2026
PENN Entertainment Advances Redevelopment of Hollywood Casino Hotel Council Bluffs

PENN Entertainment has initiated a major redevelopment project in Council Bluffs Iowa through a groundbreaking ceremony for the new Hollywood Casino Hotel Council Bluffs and this land-based complex carries an estimated cost between 180 and 200 million dollars while it will replace the existing Ameristar Council Bluffs riverboat casino. The facility plans to include approximately 1,000 slot machines along with 25 live table games and fresh dining options and it remains slated to open in 2028 pending necessary approvals. Construction activities are expected to generate around 450 jobs and the current riverboat operation will continue throughout the interim period to maintain service continuity for visitors and staff.
Project Details and Scope
The new complex shifts from a riverboat format to a permanent land-based structure which aligns with broader industry trends toward integrated resort developments that combine gaming with hospitality amenities. Observers note that the project encompasses a full replacement of the Ameristar riverboat setup and this transition allows for expanded facilities on stable ground rather than water-based platforms. Data from industry reports indicates that such moves often support increased capacity for slots and table games while adding modern dining venues that cater to a wider range of patrons. The design focuses on roughly 1,000 slot machines paired with 25 table games and multiple food outlets and these elements position the property to serve regional visitors effectively once operational.
Timeline and Economic Impact
Construction begins now with an anticipated completion targeted for 2028 subject to regulatory clearances from relevant Iowa authorities and this schedule incorporates ongoing operations at the riverboat to avoid service disruptions during the build phase. Employment projections point to approximately 450 construction positions which will support local workforce development in the Council Bluffs area and these roles span various trades from site preparation to structural work. Economic analyses from regional studies show that casino projects of this scale frequently contribute to sustained job growth beyond teh initial construction phase through permanent hospitality and gaming positions once the facility opens. The riverboat will maintain full functionality in the meantime which ensures revenue streams continue uninterrupted while the land-based site takes shape.

Regulatory and Operational Context
Approvals remain a key milestone and PENN Entertainment coordinates with state gaming regulators to meet all requirements before full buildout proceeds and this process draws on established frameworks that govern casino expansions across Iowa. According to records from the Iowa Racing and Gaming Commission such projects undergo detailed reviews for compliance with licensing and operational standards and those reviews help confirm that new developments meet safety and fairness criteria. The shift to a land-based model reflects updates in gaming legislation that permit fixed structures in certain jurisdictions and this change enables larger footprints for amenities compared to traditional riverboat constraints. Interim operations at the Ameristar site will persist without interruption which preserves access for existing customers and allows staff transitions to unfold gradually as construction advances.
What's notable here is how the project integrates with local economic patterns since Council Bluffs has hosted gaming venues for years and this redevelopment builds on that foundation with modern infrastructure. Figures from trade association data reveal that land-based casinos in similar Midwest markets often see visitor increases after opening due to enhanced facilities and dining variety. The 180 to 200 million dollar investment covers site development equipment installation and amenity builds and these expenditures flow into regional suppliers and contractors during the multi-year timeline.
Broader Industry Patterns
Similar transitions appear in other locations where operators move from water-based to land-based formats and researchers at institutions like the University of Nevada Reno have documented how such changes support long-term operational stability. PENN Entertainment's approach in Council Bluffs follows this pattern by prioritizing a permanent structure that can accommodate growth in slots table games and food services. The continued riverboat service during construction minimizes downtime which benefits both the company and the surrounding community that relies on the venue for employment and tourism activity. Pending approvals in 2028 will determine the exact opening window yet the groundwork laid now establishes a clear path forward for the Hollywood Casino Hotel Council Bluffs brand.
Conclusion
This redevelopment marks a significant step for PENN Entertainment in Iowa as the company replaces the Ameristar riverboat with a comprehensive land-based facility designed for expanded gaming and dining options. The project timeline stretches to 2028 with construction jobs numbering around 450 and interim operations ensuring steady service at the existing site. Regulatory processes through bodies like the Iowa Racing and Gaming Commission will guide final approvals while the overall investment of 180 to 200 million dollars underscores the scale of the commitment to the Council Bluffs market. Observers track these developments for their effects on regional employment and tourism and the outcome will shape how the property competes in the Midwest gaming landscape once complete.